For dental and orthodontic practices
Your practice, as considered online as it is in the chair.
Patients decide whether to trust you long before they sit down. Most practice content is made by people who have never worked chairside. Ours starts with the questions your patients actually ask.
The monthly retainer
What is included
An initial three month term, then month to month. Pricing is tailored to your practice.
- StrategyPatient profiles, content pillars and a 5 km competitor review before anything is filmed.
- Shoot dayOne scripted shoot day a month in your practice, planned so your team gives up as little chair time as possible.
- FeedThree posts a week: Reels, carousels and stills, on Instagram and Facebook. TikTok on request.
- StoriesTen stories a week, Monday to Friday, so your practice is part of patients' week.
- CommunityComment and message moderation in business hours.
- ReviewA monthly report on enquiries, reach and saves, and the plan for next month.
- ApprovalsEvery clinical claim and patient image signed off by your principal, with consent on file.
Compliance by default
Ahpra's advertising rules are part of every brief.
No testimonials
We never repost patient praise or ask for reviews in your content.
No superlatives
No "best", no "pain free", no promises about results.
No inducements
No free consults, countdowns or limited time offers.
On record
Consent, approvals and sources kept for every post.
Your first month
From first call to first post
- DISCOVERY
A conversation with your principal and practice manager about patients, services and what has not worked before.
- WEEK ONE
Strategy and scripting. You receive the plan and approve the month's topics.
- WEEK TWO
Shoot and edit. Content goes to your principal for sign off.
- GO LIVE
Posting begins, stories run through the week, and the first review lands at the end of the month.